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| Title |
eBrands |
| Subject |
E-Commerce |
| ISBN |
0875849296 |
| Author |
Phil Carpenter |
| Publisher |
Unknown |
| UK Price |
£17.99 |
| Our Price |
£9.89 |
| You Save |
46% |
| User Level |
Beginner - Advanced |
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| This text focuses on internet brand strategies with best practices of top brands. It argues that a powerful electronic brand is just as essential as strong on-line service and traditional businesses must invest in all facets of corporate brand development on the Internet. |
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