Title Global Electronic Commerce
Subject E-Commerce
ISBN 0262232057
Author Chris Westland et al
Publisher Unknown
UK Price £48.5
Our Price £5.49
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User Level Beginner - Advanced

   
 
Provides an understanding of the technologies of electronic commerce. The text does not concentrate solely on the Internet but suggests that the Internet is only a bridge technology. Each chapter contains an overview of a theory or practice followed by one or more business case studies.
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