| This handbook presents the principles that are important to keep in mind when evaluating site usability to enhance a visitor's experience. Based on exhaustive user research, this book will be the first such title to present conclusions drawn from real data rather than theory and upposition. Don't Make Me Think! will povide much-needed answers to perennially debated questions about the right way to design Web sites by focussing the debate on real usability issues rather than from design turf wars. It will boost the reader's "usability IQ" so they can detect usability problems in the sites they manage, design, build, or pay for.
Written in a conversational style, profusely illustrated, with powerful but clear down to earth explanations of easy-to-understand examples, Krug will cover such topics a how to think about usability, how to develop a sensibility for what works and what doesn't, how to perform usability testing on a shoe-string, getting designers and web developers to work together, and navigational guidelines. |